PEPSI IPL
Hosted by Rajasthan Cricket Association
08th April – 12th May 2013 | SMS Cricket Stadium, Jaipur
15,000+ Attendees | IPL Cricket | Stadium Event Management | High-Volume Match-Day Operations
Saksham Events was proud to be associated with the PEPSI IPL 2013 at the SMS Cricket Stadium, Jaipur, hosted by the Rajasthan Cricket Association.
Taking place from 08th April to 12th May 2013, the IPL brought the energy, excitement and spectacle of professional T20 cricket to Jaipur, attracting 15,000+ attendees and creating a high-volume environment involving cricket teams, players, officials, media, commentators, VIPs, hospitality teams and thousands of passionate spectators.
For Saksham Events, the challenge was to manage the extensive operational requirements that sit behind a major cricket spectacle — ensuring that players, teams, guests, media and spectators could experience the event safely, comfortably and efficiently.
The Business Behind the Big Game
An IPL match is more than the action taking place on the cricket field.
It is a carefully coordinated operation involving multiple departments working simultaneously — from player arrival and dressing-room readiness to team dining, media access, commentator facilities, security, medical support, hospitality and spectator movement.
Saksham Events contributed to this complex operational ecosystem by managing key areas of the complete cricket sports event experience at SMS Cricket Stadium.
Our Cricket Event Management Services
Stadium & Venue Operations
We managed the operational requirements of the stadium environment, coordinating multiple functional areas to support the requirements of players, officials, spectators, guests and event teams.
Our venue management approach focused on keeping the stadium experience organised throughout the match-day cycle.
Cricket Team & Player Management
Professional cricket teams operate according to strict schedules and controlled movement protocols.
Our team supported cricket team management and player coordination, helping facilitate movement between designated areas and ensuring that team-related requirements were addressed efficiently.
Players’ Dressing Room Operations
The dressing room is one of the most important controlled-access areas in professional cricket.
We managed the operational requirements of the players’ dressing rooms, ensuring that the facilities remained prepared and professionally maintained for teams and players.
Players’ Dining & Team Hospitality
Players and team personnel require dedicated dining and hospitality arrangements around match schedules.
We coordinated players’ dining facilities and hospitality services, supporting the needs of teams before and after match activities.
Concierge & Guest Services
With thousands of spectators alongside VIPs, officials and other stakeholders, guest experience was an important part of the event.
Our concierge operations helped coordinate guest assistance and hospitality requirements, contributing to a smoother overall experience.
Media & Press Management
The IPL generates extensive media activity around every match.
We supported media management and coordination, assisting media personnel with operational requirements, access and movement while maintaining the necessary structure around controlled areas of the stadium.
Commentators & Broadcast Support
Commentary is an essential part of the live cricket experience.
Our team managed requirements associated with commentators and commentary operations, supporting their movement, hospitality and access to designated facilities throughout the event.
Security Coordination
An event attracting 15,000+ attendees requires structured security and crowd-management operations.
We supported security coordination across critical areas, helping maintain controlled movement and a secure environment for spectators, players, officials, VIPs and event personnel.
Medical Facilities
Professional cricket requires immediate access to medical support.
We coordinated the medical room and associated event requirements, ensuring that a dedicated medical facility was available as part of the overall match-day infrastructure.
Food & Beverage Operations
Food and beverage service formed an important part of the stadium experience.
Our team coordinated F&B requirements across designated areas, supporting the hospitality needs of players, officials, guests and other stakeholders.
VIP & Hospitality Management
The presence of VIPs and distinguished guests required dedicated coordination and hospitality.
We supported VIP handling and guest movement while helping maintain an efficient and professional hospitality experience.
Spectator Experience & Match-Day Operations
With more than 15,000 spectators, managing the audience environment was a major operational consideration.
Our team supported match-day coordination and spectator-related requirements to help ensure smooth movement and an organised stadium experience.
15,000+ People. One Stadium. Non-Stop Energy.
The IPL is built around speed, excitement and entertainment — and the event operations behind it have to move just as quickly.
At SMS Cricket Stadium, the challenge was to support an environment where thousands of spectators, cricket teams, media professionals, commentators, officials, VIPs and operational teams were active at the same time.
Saksham Events worked across multiple departments to help keep this ecosystem moving.
Player facilities. Team requirements. Media operations. Hospitality. Security. Medical support. F&B. Spectator experience.
Every element had to work together.
A Complete Cricket Match-Day Ecosystem
Our involvement covered the operational areas that make a major cricket event possible:
Team Management → Player Facilities → Venue Operations → Media → Commentary → Security → Medical → Hospitality → F&B → Spectators
This integrated approach allowed us to support the requirements of a high-energy IPL environment while keeping the focus on professional execution and stakeholder experience.
Cricket Event Management in Jaipur
Jaipur’s SMS Cricket Stadium provides a strong platform for large-scale cricket matches and sporting events.
Saksham Events brings experience in cricket event management, sports event operations, player and team coordination, stadium management, hospitality, media management, security coordination and match-day execution.
Our sports event management capabilities extend across professional sporting events, cricket tournaments, corporate sports experiences, championships and large-scale public events.
Event Highlights
Event: PEPSI IPL 2013
Hosted By: Rajasthan Cricket Association
Dates: 08th April – 12th May 2013
Venue: SMS Cricket Stadium, Jaipur, Rajasthan
Attendance: 15,000+
Event Type: IPL / T20 Cricket / Professional Sports Event
Complete Cricket Sports Management Services
• Stadium & Venue Operations
• Cricket Team Management
• Player Management & Coordination
• Players’ Dressing Room Management
• Players’ Dining & Hospitality
• Concierge Management
• Media & Press Management
• Commentators Management
• Security Coordination
• Medical Room Management
• Food & Beverage Operations
• VIP & Hospitality Management
• Spectator Experience Management
• Player Movement & Access Coordination
• Match-Day Operations
• Cricket Event Operations
When the Stadium Comes Alive, Operations Must Move as One.
The excitement of an IPL match is visible in the stands and on the field.
The real complexity happens behind the scenes.
From preparing player facilities to coordinating teams, media, commentators, hospitality, security, medical support and thousands of spectators, every department plays a role in delivering the match-day experience.
At PEPSI IPL 2013, Saksham Events brought together these operational functions to support a high-energy cricket environment at SMS Cricket Stadium, Jaipur.
Creating Experiences. Inspiring Connections. Delivering Excellence.
Planning your next cricket tournament, T20 match, sports championship or large-scale sporting event?
Saksham Events is ready to manage the action behind the action.